The "SEAL OF QUALITY" logo identifies butcheries, which conform to high standards of meat quality, hygiene, preparation and displaying of their red meat. Consumers can be confident that meat bought at these butcheries is sourced at approved abattoirs, has passed careful scrutiny by inspectors and is healthy and safe for human consumption. The "SEAL OF QUALITY" will indicate consumer-friendly butcheries where you can purchase safe meat and meat products with the greatest of confidence to protect your family's health. Butcheries that voluntarily participate in the scheme to supply safe and healthy meat to the public will be evaluated according to their hygiene standards before the logo is awarded to them. The staff will receive training in hygiene and in the handling of meat and meat products to ensure food safety.